‘Over 75 % of the INTERNET users
in China and Japan have made a mobile purchase.’ This was the report regarding m commerce
penetration in the Asia pacific summarized into a single line. Yes. By now
everybody should know what exactly m commerce is. M commerce or mobile commerce
is exactly like e-commerce but is conducted through a mobile. This is also
known as online mobile shopping.
A recent study showed that at
least more than 80% of population in the Asia pacific has internet literacy.
And in china itself more than 55% of internet users made online purchases
through their mobiles in the last quarter of 2012. This gives enough idea about
the widening mobile market here with China being the world’s highest mobile
purchase penetrated country. The online
mobile shopping has earned china another feather in its cap. The other
countries are South Korea followed by India, Indonesia, Vietnam, Malaysia,
Thailand, Japan, Australia and the Philippines.
Asia pacific is characterized by
the high population rate, heterogeneous community and are mostly emerging
markets experiencing rapid growth. The technology giants usually search for
brainy candidates for work from Asia. Hence the penetration of all
technological gadgets is high. The market gives enough dynamics to work upon. Buy Mobile Online has paved
its way. Mobile penetration in China is almost thrice than that of US. Results
show that in the last quarter of 2012, only 19% of US mobile users and 13% of
Canadian users have conducted their business through their mobiles.
Mobiles are not only becoming a
craze, but are easily entering to become a lifestyle product. The number of
people conducting their day-to-day affairs with the mobile is increasing by
leaps and bounds. This is at a stage when the informers say that online
marketing is still in its naive stage that m commerce has already started to
work. You can find only a handful of people without mobiles today. Even the kids
love to play with a mobile. Thanks to the light, music and sound it creates. So
catch up the latest rend of Online Mobile Shopping.
Thanks for this post really its nice post about online mobile shopping.............
ReplyDeleteYes. Very true. mobiles are easy to use and fun. people are turning to mobile commerce tooo
ReplyDeleteYes you are right mobile shopping online in India is latest trend. So we need to catch up this trend.
ReplyDelete